Unable to load .elf file to RZ/A2M target board

Hi

I am using RZ/A2M evaluation board . The IDE used is E2 Studio. I am trying ti load .elf file using Segger J link which I got along with the evaluation board.
But the file is not loading to the target board. I am getting the error "Exception occurred during launch.Gdb server failed to start".

I tried to load the .elf file using JLink command prompt. But unable to load the program . The error showing is
 "Error: Timeout while erasing sectors, core does not stop. (PC = 0x80020F2A, CPSR = 0x8000003F, LR = 0x00000555)!
Failed to erase sectors.

Unspecified error -1 "

I have attached the screenshot of both the error for reference

Regards

Ratheesh